Media Story Angles
1. Following its $70 million renovation and remodeling effort that propelled The New Yorker Hotel into the forefront of hotels NYC, catering to business travelers, meetings and conferences as well as a variety of vacationers, The New Yorker Hotel Management Company has named Sylvia Lima as the new general manager, a move designed to take the hotel to a higher level of service that will match the new facilities. Click on the following link for more details: http://www.newyorkerhotel.com/renovation.html.
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2. The New Yorker Hotel is dramatically improving customer service through the use of online Web technology. Though forging alliances with online niche travel sites and through larger partnerships with established online marketing and web application development companies like Conduit, the hotel is poised to offer a higher level of customer service than ever before. "Since stepping into the position of general manager, I have begun a revitalization of the staff - offering a new energy and excitement for taking the hotel to the next level of hotels in New York," notes Mrs. Lima, adding: "We will continue to offer great value and exceptional service, but with a renewed zest. I have new directions for advertising and marketing as well as other areas, but my ultimate goal is to make our guests happy that they chose The New Yorker Hotel."
3. Leading the charge on the importance of hoteliers to protect the environment, The New Yorker Hotel has partnered with Clean the World, a charitable environmental protection agency. The hotel is only the second
NYC hotel to partner with Clean the World to provide nearly 400
children annually with desperately needed hygiene tools as part of an
innovative program that recycles soap and distributes it to impoverished people
worldwide. The gently-used amenities from the hotel’s 912 rooms will skip a trip
to the landfills and instead hit Clean the World’s Recycling Operations Center
(ROCs).
4. The New Yorker Hotel gave itself a grand, red-carpet party for its 80th Anniversary, with 1930's style live music, featuring Vince Giordano's Nighthawks, 1930's show girls, cigar girls, elevator operator, and a swinging cabaret trio. About 400 guests dined on a lavish buffet of hors d'oeuvres and sushi, and the Open Bar was hopping. Photos of The New Yorker Hotel's 1930's jazzy heydays were on display, and The Grand Ballroom was filled with guests reveling and dancing, wining and dining. The Crystal Ballroom was decorated with the same burgundy and feathers, and the two cabaret singers and pianist were surrounded by silver dessert trays and hot coffee. This was an event not to be missed.
5. The New Yorker Hotel is rich in history and nostalgia. From Muhammad Ali to Nikola Tesla, late President John F. Kennedy to Jennifer Hudson, many of the most influential individuals in history - slept here. The property’s chief engineer is the unofficial archivist, and his collection of old brochures and photos dating back to 1929 tells a fantastic story of a major piece of New York City history.
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